2024 Small Business Sponsorship Packages

A little about us…

Our founder, Karen Hubbs, began her career at the Johnson City Chamber of Commerce and Convention & Visitors Bureau (CVB) as the Sports Marketing Director.  During that time, Karen recruited National Championships as well as other athletic events to Johnson City which brought economic impact to the community.  While at the Johnson City CVB, Karen joined a few community fitness leaders to create the Bluegrass Half Marathon which ignited her passion for road races.  In 2013, Karen took a leap of faith and began The Goose Chase.  Since that time, she and her team have worked with several non-profits and organizations to create many fun events for the region including a marathon, three half marathons, obstacle course races, 5k’s, mile races and most recently the Tri-Cities Walking Challenge.

Being a “small business”, we understand the constraints on budgets but we have to continue to advertise and market our businesses.  We hope this will help.  We have bigger packages but these (we think) will do the trick for smaller businesses.  Last year, we hosted over 12,000 runners, walkers, volunteers and cheering fans.  Event marketing is a great way to engage with the community and spread your business message.  We would be grateful to partner with you on one or multiple events.  With multiple events, we can package them to together to get you a bigger discount.

If you have any questions, feel free to call Karen at 423-946-3784 or karenhubbs1@gmail.com.



“I love the location and the course.  It’s a fun race plus it was my very first half!” – Megan

“This is a race I’ve been wanting to try for years!” – Kim


“I love this race!” – Joy


In 2023…

We had 9,357 participants and ran/walked 35,335 miles

Consider sponsoring one (or more) of our races and receive additional discounts

Upcoming Schedule

  • Sorcerer’s Sprint – July 27, 2024
  • Dragonfly Glow Run – August 16, 2024
  • The Sophisticated Goose Consignment Fall Sale – September
  • Yellow Brick Run 5k – September 21, 2024
  • Bluegrass Half Marathon – September 29, 2024
  • Scarecrow Skedaddle (Niswonger Children’s Hospital) – October 20, 2024
  • Haunted Half Marathon – October 26, 2024
  • The Smores Run Johnson City – November 2, 2024
  • The Smores Run Knoxville – November 3, 2024
  • Johnson City Turkey Trot (Up & At ‘Em,  Inc.) – November 28, 2024
  • Jingle 5k – December 2024

*Unless noted, the above events are races created for the community by The Goose Chase.

** Events in bold a part of the Tri-Fecta series, a three part half marathon series.


Receive 15% OFF if paid by August 1, 2024

YES!  I am want to work with The Goose Chase.  Please complete the following and someone from our group will contact you shortly.  For a quicker response, call or text 423-946-3784 .

Upcoming Events
Let us know which event(s) are you interested in
Small Business Special Sponsor Levels
15% Discount On Sponsorships paid by August 1, 2024
PLEASE SEND HIGH RES. LOGO TO info@thegoosechase.org.

Once everything is finalized, we will send you an invoice which will have online CC option. (3% CC fee)

Make checks payable to The Goose Chase

Mailing address: The Goose Chase 3101 Browns Mill Road, Ste. 6-182 Johnson City, TN 37604

Race Demographics

Thank you for your interest in event marketing.  We are truly appreciative and would love to partner with you.

We have a variety of options that you can choose from and if you would like further information, please feel free to give us a call 423-946-3784 or e-mail us at karenhubbs1@gmail.com.